Based in Torino since 2019, Studio Nooi was founded by Giulia Pesce and Ruggero Bastita.
Nooi is the amplification of the Italian word “noi”, meaning “us”. The idea behind it is that design is never an individual act but rather a collaborative process, involving designers, companies, users, artisans and technicians. Our designs are always the result of good cooperation between people and are influenced by production possibilities as well as society, art, nature and cultural heritage. We enjoy to be actively involved at every phase of project development, discussing all product details and technical solutions with the manufacturers. We always aim for designs that are refined and appropriate for their context, their users, and the companies that produce them.
Our background
We began working as a design team in 2013 while studying Design and Visual Communication at the Polytechnic University of Torino. After graduating from the Polytechnic in 2014, we moved to Denmark, where we lived for four years.
In 2017, we earned our Master's degrees in Industrial Design from Designskolen Kolding and found employment at a well-known design studio based in Aarhus, where we worked as head designers on numerous furniture and product design projects for European and Asian companies.
During our years of study and work, we developed a deep understanding of design methods as well as strong technical expertise.
In 2019, we decided to return to our hometown and establish our own studio.
The studio maintains a strong personal and professional connection with Denmark and Scandinavia, which is reflected both in our design approach, influenced by Scandinavian design principles, and in our collaborations with various Scandinavian companies.
